Category Archives: Business
SEO Spreads the Word
SEO and Social Media is not an event but a process — SEO is a collection of methods that help search engines find your website more often. Like a game the goal is to get a high ranking, to appear … Continue reading
Empowerment Reception
“Ever since I was a child I had this instinctive urge for expansion and growth. To me, the function and duty of a quality human being is the sincere and honest development of one’s potential.” - Bruce Lee Mentors, coaching … Continue reading
Print is still a viable solution for companies
With the use of the Internet and social media skyrocketing that is the question that many marketing professionals have been debating. Many small businesses have completely transitioned their marketing initiatives to the Internet due to the cost effectiveness, exposure potential, … Continue reading
5-Step Holiday To Improve Your Business
It’s very important to know your audience. Is your customer online, offline or some combination of both? Online Offline 01 Create holiday focused e-mails but don’t forget to include a call to action. A call to action can be a … Continue reading
During the past two decades 65% of new jobs were created by small businesses – United States Small Business Administration
“Invest in the community that invests in you.” — A truly profound statement. For SSN Small Business & Nonprofit Development Group (SBND) this mantra represents the challenge which they put in front of Chicago businesses and citizens. How large or … Continue reading
Chicago Ideas Week
Chicago Ideas Week is about the sharing of ideas, inspiring action, and igniting change to positively impact our world. For one week each October, Chicago Ideas Week (CIW) brings together some of the world’s most outstanding speakers to present their … Continue reading
Business Entrepreneur Expo
A conference designed with small businesses and entrepreneurs in mind. There is still time to register for the Business Entrepreneur Expo. Over 3,000 Attendees Networking opportunities 135 Exhibitors Over 30 Free Expert Workshop Sessions Networking opportunities If Your Business Has … Continue reading
Wish you had your own personal board of directors? Ever Considered Marketing Coaching?
You’re Never Too Small to Work with a Marketing Agency In any business or nonprofit there are only two departments that create revenue, MARKETING and SALES/DEVELOPMENT. All other activities contribute only to expenses. A recent survey showed that 87% of … Continue reading
The anatomy of your business card!
You’re at one of those esteemed cocktail parties or networking events where you have to work the room. You have to make a dynamite impression within a short span of time. Somewhere following that great elevator pitch that you just gave … Continue reading
The Importance of Logo Lore, by Linda Bosy
Some make small purchases on the strength of a logo, like: Coke, Kleenex, Starbucks. The same is true for larger product investments like: Apple, BMW, Nikon. Often, the familiarity of a product, based on its recognizable symbol alone, is enough … Continue reading


