Author Archives: Rhonda 2.0

Optimize Your Content for Facebook’s News Feed

Facebook recently revealed how its News Feed algorithm selects what content to show individual users. The visibility of your brand’s page depends heavily on the following: How often someone interacts with your page How many of the person’s friends have … Continue reading

Posted in ARTICLES, Marketing | Tagged , , , , | Leave a comment

5-Steps To Improve Your Holiday Business

It’s very important to know your audience. Is your customer online, offline or some combination of both?  Online Offline  01 Create holiday focused e-mails but don’t forget to include a call to action. A call to action can be a … Continue reading

Posted in ARTICLES, Business, Marketing, Print Services | Tagged , , , , , , , | Leave a comment

Print is still a viable solution for companies

With the use of the Internet and social media skyrocketing that is the question that many marketing professionals have been debating. Many small businesses have completely transitioned their marketing initiatives to the Internet due to the cost effectiveness, exposure potential, … Continue reading

Posted in ARTICLES, Business, Marketing, Print Services | Tagged , , , , , | Leave a comment

During the past two decades 65% of new jobs were created by small businesses – United States Small Business Administration

“Invest in the community that invests in you.” —  A truly profound statement. For SSN Small Business & Nonprofit Development Group (SBND) this mantra represents the challenge which they put in front of Chicago businesses and citizens. How large or … Continue reading

Posted in ARTICLES, Business, Events, Inspirational, Marketing | Tagged , , , , , , , , , , , | Leave a comment

Chicago Ideas Week

Chicago Ideas Week is about the sharing of ideas, inspiring action, and igniting change to positively impact our world. For one week each October, Chicago Ideas Week (CIW) brings together some of the world’s most outstanding speakers to present their … Continue reading

Posted in Business, Events | Tagged , , , , , , , , , , , , , | Leave a comment

Business Entrepreneur Expo

A conference designed with small businesses and entrepreneurs in mind. There is still time to register for the Business Entrepreneur Expo. Over 3,000 Attendees Networking opportunities 135 Exhibitors Over 30 Free Expert Workshop Sessions Networking opportunities If Your Business Has … Continue reading

Posted in Business, Events, Marketing | Tagged , , | Leave a comment

Wish you had your own personal board of directors? Ever Considered Marketing Coaching?

You’re Never Too Small to Work with a Marketing Agency In any business or nonprofit there are only two departments that create revenue, MARKETING and SALES/DEVELOPMENT. All other activities contribute only to expenses. A recent survey showed that 87% of … Continue reading

Posted in ARTICLES, Business, Marketing, Uncategorized | Tagged , , , , | Leave a comment

The anatomy of your business card!

You’re at one of those esteemed cocktail parties or networking events where you have to work the room. You have to make a dynamite impression within a short span of time. Somewhere following that great elevator pitch that you just gave … Continue reading

Posted in Business, Marketing | Tagged , , , , | Comments Off on The anatomy of your business card!

Unsung Heroes

Unsung heroes come and go making positive impressions in the lives of others yet most never get the recognition they deserve. Today I’m recognizing one of those phenomenal people, James Hooks owner of Metro Foodland in Detroit. In addition to … Continue reading

Posted in ARTICLES, Inspirational | Tagged , , , | Leave a comment

Cracking the Communications ‘Code’

Years ago a multimedia experience meant reading the newspaper while the radio or TV was playing in the background. If when reading that paper and motivated to order theater tickets, for example, one would need to get up, find a … Continue reading

Posted in Uncategorized | Tagged , , , | Leave a comment